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HEC

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HEC (Hydroxyethyl Cellulose)


Hydroxyethyl Cellulose(HEC) a nonionic water-soluble polymer derived from cellulose, is widely used for paint, personal care products, oil drilling and other special application field.
It provides thickening, protective colloids, workability, moisturizing effects surface activity and stability, ensuring a high quality final product. lt is commonly recognized worldwide for its environmental friendly properties.

HEC 15J


HEC 15J is a low-viscosity hydroxyethyl cellulose specifically engineered as a foundational rheology modifier for water-based coatings and liquid detergents.
As a cellulose, it imparts exceptional flow control and leveling properties, ensuring a smooth, uniform application without compromising the desired consistency. Its primary function is to stabilize the system, promoting even pigment dispersion and preventing settling during storage, while maintaining low drag during mixing and application.
This product is ideally suited for spray-applied paints, low-viscosity decorative coatings, and light-duty liquid cleaning formulations, where it contributes to consistent product performance, enhanced stability, and superior processability.

HEC 30J


HEC 30J is a versatile, general-purpose hydroxyethyl cellulose designed as a key additive for a broad spectrum of water-based formulations.
As a reliable cellulose, it provides balanced thickening and effective water retention. This combination ensures good sag resistance in paints, improved open time for workability, and robust stabilization of active ingredients in detergent systems. It enhances in-can uniformity and final film integrity by facilitating optimal pigment distribution and hydration.
This product is ideally suited for a wide array of interior and exterior architectural paints, primers, and general household cleaning products, delivering reliable performance, ease of use, and cost-effective formulation flexibility.

HEC 50J


HEC 50J is a medium-viscosity hydroxyethyl cellulose developed as a performance-enhancing additive for demanding water-based paints and detergents.
As a premium cellulose, it offers strong thickening power and superior water retention, which are critical for reducing water evaporation, and ensuring complete binder hydration. Its pronounced pseudoplastic rheology provides excellent anti-sag properties, while maintaining good brushability.
HEC 50J enhances in-can stability and effectively prevents settling of fillers or active ingredients. This product is ideally suited for high-quality interior paints, exterior textured finishes, and premium detergents, contributing to robust performance and a high-quality finish.